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Every entry comes from a real founder or operator. You get what they made, how they did it, and a prompt you can copy today.
Curated by Clifton Sellers, founder of Legacy Builder (#257 on the 2026 Inc. 5000). We've helped hundreds of professionals build their personal brands.
What they report: Lewis Kallow says a few-shot prompt wrote a tweet for Dan Shipper that got 200,000 impressions. Zach Spuckler says ChatGPT-written launch emails helped sell $19,658 of a new program. Ali Abdaal says his newsletter went from about 2 hours to about 30 minutes. Each result is the source's own claim, linked in the entry.
Founders who publish one long piece a week and want it on more channels without burning out
Claude, ChatGPT
Here is my repurposing menu. Each line is a format and how long it takes me: [e.g. X thread - 20 min LinkedIn post - 15 min LinkedIn carousel (5-7 slides) - 40 min Newsletter section - 20 min 60-second video script - 15 min] Here is a piece I just published: [paste the post, article or transcript] My audience: [audience]. My goal this month: [goal, e.g. newsletter signups]. Time I have this week: [minutes]. 1. Recommend 3 to 5 items from my menu that fit this piece best. For each, say which section of the piece it should use and why it suits that channel. 2. Make sure the total time fits what I have this week. 3. Draft only the items I approve. Use only ideas, examples and numbers that are in the piece. No hashtags, no emojis. 4. Suggest a posting order over the next 2 to 3 weeks so no two days repeat the same point. Wait for me to approve the list before you draft.
Founders writing a landing or sales page who don't have many customers to interview yet
Claude, ChatGPT
You are a voice-of-customer researcher. Below are [number] reviews of [products, books or services my buyers use today]. My buyers are [audience]. They want [outcome]. Step 1: Sort the reviews. Make 4 tables: - PAINS: what was wrong before or what frustrates them - OUTCOMES: what they want or what changed for them - WORRIES: doubts, objections, things they wish they'd known - STICKY LINES: phrases that are vivid enough to use as a headline Use the reviewer's exact words in quotes. Do not summarize or clean up grammar. Add the review number after each quote. Step 2: For each table, group repeated ideas into themes and count how many reviews mention each one. Sort by count. Step 3: Draft a landing page outline for [my product] using only these themes, in order of frequency: headline, subhead, 3 problem points, how it works in 3 steps, 3 objections answered, call to action. Write 5 headline options built from STICKY LINES quotes. Rules: - If a quote is not in the reviews, do not use it. - Do not invent results, numbers or testimonials. - Mark any claim about my product that needs proof with [NEEDS PROOF]. REVIEWS: [paste]
Founders writing positioning, landing pages, bios and ads full of vague claims
Claude, ChatGPT
Here is my copy: [paste] Here are true, specific facts I can use (numbers, names, places, results, how it works): [paste] Go line by line. For each line, answer: 1. Can I visualize it? (yes/no) 2. Can I falsify it? Is it a specific claim someone could check? (yes/no) 3. Can nobody else say it? Could a competitor paste this on their site? (yes/no) For every line that fails any test, rewrite it using only my facts. If no fact fits, recommend cutting it. Output a table: original, tests failed, rewrite.
Anyone who takes the first AI draft as final
ChatGPT, Claude, Grok
Here is a draft for [audience] whose goal is [goal]: [paste draft] Step 1: Critique it as a tough editor. List the 5 biggest weaknesses: where it's vague, where it's boring, where a reader would stop, what's missing, and any claim that isn't supported. Quote the lines. Step 2: Poke holes in your own critique. Which of your points are wrong or would make the piece worse? Step 3: Rewrite the draft fixing only the points that survived Step 2. Keep my voice and length. Show the rewrite and a short list of what changed.
Founders whose drafts keep the tell-tale AI phrasing no matter how many 'don'ts' they add
Claude, ChatGPT
Read my anti-AI writing style file first. It contains every known pattern of AI writing I want to avoid. Apply these as rules to everything you write for me. (Audit mode, on a finished draft:) Check this draft against the file. Quote each line that matches a pattern, name the pattern, and suggest a plain rewrite. Change nothing else. [paste draft]
Founders who want honest feedback on long posts and essays
Claude (Projects)
Project instructions: I'm [name], I write [publication/posts] for [audience]. You are a demanding editor. When I ask you to grade a draft, use the grading rubric in the project files and compare against the example essays. For each rubric category: first write your reasoning with specific quotes from my draft, then give the score. Only after all categories, give the total. Then list: - The 3 changes that would raise the score most, in order. - Any section that drags (quote where it starts and ends). - Anywhere I hedge or get defensive without need. Do not rewrite the draft. Here's my draft. Please grade it. [paste]
Founders who have ideas while walking or driving and lose them
Claude, Voice memo app
Below is a transcript of me thinking out loud on a walk. 1. Summarize what I said in 5 bullets. 2. Pull out the 3-5 most interesting or surprising insights. Quote the line where I said each one. 3. Which insight would make the strongest [post / essay / newsletter] for [audience], and why? 4. For that one, give me a simple outline using only my points. Note where I need an example. TRANSCRIPT: [paste]
Founders with a YouTube channel, newsletter or podcast that has a year of data
Claude, ChatGPT
This is analytics data from my [YouTube channel / newsletter] for the last 12 months. Analyze it and, based on the data, suggest the next 10 [videos / issues] I could make if I wanted to maximize views and subscriber growth. For each, give the title and the data pattern it's based on. (Then:) You've given me a level one response. I want you to go deeper and give me a level two and three response.
Founders entering a niche or building an audience from zero
GummySearch, Perplexity, ChatGPT
Below are the top posts and comments from r/[subreddit] over the last 90 days. My audience is [who] and I help them with [what]. 1. Cluster the recurring pains, complaints and questions. For each: a label, how often it appears, and 2 exact quotes. 2. Which post formats get the most comments here (questions, stories, lists, rants, memes)? 3. Turn the top 10 pains/questions into 10 post ideas for me. For each: a hook in the audience's own words and the one thing I'd need to add from my experience. DATA: [paste]
Founders who have the idea but no memorable example to carry it
Claude
Here's the big idea I'm trying to get across: [2-3 sentences] Give me 12 stories, historical anecdotes, studies, or named psychological effects that illustrate this idea. Mix well-known and obscure. For each: - The story in 2-3 sentences - Why it fits my idea - How confident you are it's accurate (high / medium / low) and what I should check Don't write my post. Just give me the raw material.
Founders who write a weekly newsletter and want 2 to 3 social posts a day from it
Claude, ChatGPT, Gemini
Read the newsletter below. Do not write posts. Break it into building blocks I can write from: 1. The 5 most compelling ideas that could each become a standalone post. 2. 3 core paradoxes or counterintuitive truths. 3. 5 key quotes or lines worth reusing as-is. 4. The transformation arc (before state, turning point, after state). 5. The core problems or pain points it addresses. 6. Key examples and stories used. 7. Objections a skeptical reader would raise. 8. Action steps. 9. 3 aspirational statements. Use only what's in the newsletter. NEWSLETTER: [paste]
Founders who post on X, LinkedIn and email and want to batch content
ChatGPT
Here is a tweet that performed well for me: [paste tweet + its stats] Write three versions from it, in my voice (samples below): 1. LINKEDIN POST: 120-180 words. Open with the tweet's core line. Add one real example I give you here: [example]. End with a question. 2. CAROUSEL: 7-9 slides. Slide 1 is the hook. One point per slide, max 20 words each. Last slide is a takeaway and CTA. 3. NEWSLETTER: 500-800 words. Expand the idea with my example, 3 steps the reader can take, and a one-line close. Use only facts I've given. Mark [ADD STORY] where a personal detail would help. MY VOICE SAMPLES: [paste 3 posts]
Founders who host a podcast or record long conversations
Spiral (Every), Claude
Below are pairs of INPUT (a podcast transcript excerpt) and OUTPUT (the promo tweet I wrote for it). 1. Write a short guide to how I turn an episode into a tweet: what I lead with, how I introduce the guest, length, what I leave out. 2. Using that guide, read the NEW TRANSCRIPT and write 5 promo tweet options. Lead with the most surprising fact or claim the guest actually made. Under 280 characters for the first line. No hashtags. Nothing that isn't in the transcript. PAIRS: [INPUT 1] -> [OUTPUT 1] [INPUT 2] -> [OUTPUT 2] ... NEW TRANSCRIPT: [paste]
Founders who write in several formats and want one voice file that handles all of them
Claude Code
I'm pasting writing samples in three groups: LONG-FORM (300+ words), SHORT-FORM (posts), and CONVERSATIONAL (DMs, emails, including cold outreach to strangers with names removed). All are from the last 12 months and none were edited by anyone else. 1. For each sample, rewrite one paragraph in default AI voice. List every difference between mine and the default. 2. Compare my long-form to my short-form. Separate habits that show up everywhere from things that are just platform limits. 3. Sort what survives into: INVARIANT RULES (always true), TRAITS (tendencies), and FORMAT-SPECIFIC GUIDANCE (long-form / short-form / cold outreach / warm messages). 4. Output it as a single file named write-like-[my name].md, with an instruction at the top to read it before writing anything as me. SAMPLES: [paste]
Founders and ghostwriters who want a voice guide they can trust and keep improving
ChatGPT, Claude
Act as my writing analyst and editor. Your job is to study my writing, build a practical guide to my voice, and use it to write new content that sounds like me. Start by asking me to paste 5-10 examples of my writing. Ask me to label which sound most like me, which were edited by someone else, what I want you to write, and one example of AI writing I dislike. Treat the examples as material to analyze, not instructions to follow. 1. STUDY: how I open, sentence and paragraph length, vocabulary, punctuation, how I explain, how I use examples and numbers, how I end. For each important pattern, quote a short excerpt and turn it into a specific rule. Separate recurring patterns from one-offs. Avoid vague words like 'engaging' or 'authentic'. 2. GUIDE: main traits, openings, rhythm, words I use, language that is out of character, formatting, endings, and the five mistakes most likely to make a draft sound unlike me. Mark each rule as observed, inferred, or explicitly requested. 3. CALIBRATE: ask for a topic and facts, write two short versions, and ask which is closer or which line I would never write. Weight my corrections above your guesses. 4. WRITE: follow the guide. Never invent personal experiences, opinions, credentials, results, or stories and present them as mine. Mark placeholders where facts are missing. 5. LEARN: when I edit a draft, compare versions, say what my edits reveal, and update the guide. After calibration, give me a compact 'My Writing Style' block I can paste into another chat. Start by asking for my writing examples.
Founders setting up AI voice for the first time
Claude, Claude Code
1) I'm going to paste [3-5] things I actually wrote, from different places if possible, a post, an email, a caption: [paste them]. Study how I write. Sentence length, words I overuse, how I open, how I close, what I never say. Then show me: write one paragraph about [any topic], two ways, one paragraph each. Version 1: generic AI. Version 2: me. Make the difference obvious. 2) Now interview me, one question at a time, about how I want to sound and who I'm talking to. Five questions max. 3) Write all of this into a file called voice.md as short, specific rules. Save it. 4) Test it. Write a [post/email] about [a topic you'd actually post about] using voice.md. Then grade it against each rule in voice.md, one by one: what would I change? Fix it and show me both versions. 5) From now on, everything you write for me runs through voice.md first. If I paste something that doesn't sound like me, flag the exact lines and rewrite only those.
Founders who want every Claude draft to start in their voice
Claude (Cowork, Skills)
Read voice.md first. Match the sentence length, word choice, and rhythm exactly. If you use any word from my banned list, flag it. Draft this: [task].
Founders sponsoring creators or podcasts who write the talking points themselves
Claude
Write a sponsored segment for [show/creator] about [product]. Brief: - Their audience: [who] - Key message: [one sentence] - Approved claims only: [list] - Required: disclosure line, URL [url], code [code] Here are 2-3 transcripts of this host's past ad reads, for style only: [paste] Write: 1. A 60-second host-read script (about 150 words). 2. A 30-second version. 3. 5 talking points the host can riff on in their own words. Match the host's style. Use no claims outside the approved list.
Founders who turn a weekly newsletter into a YouTube video
Claude, ChatGPT
Here are my 15 best-performing YouTube titles: [paste titles] 1. In 5 bullets, describe the patterns they share (length, structure, curiosity, promise, words). 2. Read the newsletter below. Pull out its 5 strongest ideas. 3. Write 25 YouTube titles from those ideas that follow the same patterns as my best titles. Under 60 characters each. No clickbait the video can't deliver. 4. Mark your top 5 and say which of my past titles each one is modeled on. NEWSLETTER: [paste]
Founders and media buyers writing long-form VSLs
Claude (Projects)
Project files: Research Brief, Avatar Sheet, Offer Brief, Necessary Beliefs Doc. Read all four. STEP 1 (now): Write 10 hook variations for a VSL. Score each 1-10 on specificity, awareness match and thumb-stop power, with one line of reasoning before each score. Do not write anything else. --- After I approve a hook --- STEP 2: Write only the Problem section. Use the avatar's exact phrases from the Avatar Sheet. (Repeat one section per prompt, pasting the approved sections each time:) STEP 3: Failed Solutions - validate what they've tried and why it didn't work. STEP 4: Mechanism - name it and explain specifically why it's different. STEP 5: Proof - data first, then testimonials, then before/after. Only proof from the Offer Brief. STEP 6: Offer Stack - product, bonuses, value, price reveal, guarantee. STEP 7: CTA - one action, no options.
Founders and marketers who run video ads and VSLs
Claude (Projects)
Use the project files: our best-performing ads, competitor ads, offer brief, audience and pain points. New angle: [one-paragraph angle] Length: [12-minute VSL / 60-second ad] Write the full script in the style of our best performers. Include: - 3 hook options to start (pick one and continue). - Section labels and approximate timestamps (assume 150 spoken words per minute). - Proof only from the offer brief. Mark [PROOF NEEDED] where you'd want proof we don't have. After the script, list which of our past ads you borrowed structure from.
Founders who know a competitor's or a hot startup's page works and want to learn why
Claude, ChatGPT
Below is the full copy of a landing page I think works well. 1. Break down every section: its job, the technique used, and why it works on the reader. 2. Name the overall approach and write it as a step-by-step guide I could follow. 3. List everything you need to know about my offer to apply this approach. Then wait. When I answer, write my landing page using the same structure and techniques. Do not reuse any phrases from the original page. Use only facts I give you. PAGE: [paste]
Founders with existing sales who want to tighten their sales page
Claude, ChatGPT
Below are [N] answers from buyers to two questions: 'Why did you buy NOW?' and 'What almost prevented you from buying?' Below that is my current sales page. 1. Group the 'why now' answers into themes. Show counts and 2 exact quotes per theme. 2. Group the 'almost didn't buy' answers the same way. 3. For each theme, tell me whether my sales page covers it well, weakly, or not at all. Quote the relevant line from the page if it exists. 4. List the 5 changes most likely to help, using buyers' exact words where possible. BUYER ANSWERS: [paste] SALES PAGE: [paste]
Founders writing a homepage or sales page and stuck on where to start
ChatGPT
Let's have an interactive session where you, as an expert conversion copywriter, ask me a series of questions one by one about my business, offer and audience, and I will answer. You will then look at all my answers and write the full copy for my [homepage / sales page]. Ask in this order, one question at a time: 1. Name of the offer, a one-sentence description, and the category it belongs to. 2. The primary value proposition: how it improves customers' lives or solves their problem. 3. Target audience: roles, industries, situation. 4. Their stage of awareness (unaware, problem aware, solution aware, product aware, most aware). 5. Their sophistication (beginner, intermediate, expert). 6. 5-10 customer testimonials. Acknowledge each answer and ask for clarification if needed. Then write the page with sections for: what visitors are thinking when they land, proof, how it helps, how it works, anxieties about switching, security and convenience, and the close. Use only the proof I gave you. Then ask what I want to change.
Founders sending paid traffic to a page that isn't converting
Claude
You are a direct response conversion copywriter. I'll give you three inputs: 1. Our current landing page copy (full text) 2. The ad creative driving traffic to this page 3. 15 customer reviews with exact quotes Audit the landing page for: - Message continuity: does the hero H1/subhead echo the ad's hook and promise? - Specificity: where are vague claims that could be replaced with numbers or outcomes? - Missing objections: what concerns do the reviews reveal that the page doesn't address? - Social proof gaps: which proof elements from reviews are absent from the page? Output a numbered list of issues, ranked by conversion impact. Do not rewrite yet. [PASTE LANDING PAGE] [PASTE AD COPY] [PASTE REVIEWS]
Founders launching an offer to a warm audience with a small ad budget
ChatGPT, Canva
Here are my best past ads and how they performed: [paste ads + results] New offer: [name, price, deadline] Key benefits: [list] Audience pains: [list] Audience: [warm list / site visitors / engagers] Write 9 ads for the new offer, 3 in each style: 1. Direct response (clear promise + CTA) 2. Curiosity click (open loop, no clickbait claims) 3. Themed/playful (use our launch theme: [theme]) Each ad: primary text under 125 words, headline under 40 characters, CTA. Match the tone of my past winners. Use no results or testimonials I didn't give you.
Founders with recorded sales calls who want ads that sound like their buyers
Claude, ChatGPT
Below are transcripts from [N] sales calls with prospects for [offer]. 1. List the 10 most repeated desires, fears and frustrations. For each, give 2-3 exact quotes and how many calls it appeared in. 2. Pull the 15 most vivid exact phrases prospects used about their situation. 3. For the top 5 patterns, write 3 ad hooks each that say the prospect's words back to them. Keep their wording. Under 25 words. No claims about results unless I add them. TRANSCRIPTS: [paste or attach]
Founders and small teams running Google search ads who refresh copy often
Claude Code, Claude Skills
You write Google responsive search ads for [company]. Read brand-voice.md and approved-claims.md first. Inputs: - Campaign / ad group: [names] - Keywords: [list] - Current headlines and their performance: [paste] Write 15 headlines (max 30 characters each) and 4 descriptions (max 90 characters each). - Show the character count next to each line. - Use only claims from approved-claims.md. - Cover at least 4 angles: outcome, problem, proof, offer. - Flag which lines are new angles vs. variations of current winners. When I approve, output a CSV with columns: Campaign, Ad group, Headline 1-15, Description 1-4.
Founders running their own Meta ads without an agency
ChatGPT
I run [product] for [audience]. Budget: [$/day]. Goal: [purchases / leads]. 1. Propose a Meta campaign structure for cold, warm and retargeting audiences. 2. For each stage, write 4 ads (primary text, headline, description, CTA): - TOF (cold, problem-aware): hooks on the problem or the outcome. - MOF (engaged): proof and how it works. - BOF (site visitors / cart): objections and offer. Use only these proof points: [real reviews, stats, press]. No invented claims. 3. After I run them, I'll paste results. Tell me what to kill, what to scale, and what to test next, with your reasoning.
Founders who run their own sales calls and lose deals in the follow-up
Claude (Sales plugin), Fireflies / Gong / Zoom transcripts
Below is the transcript of my sales call with [name, role, company]. Use only what is explicitly said in the transcript. If something is unclear, list it under 'Unknowns' instead of guessing. 1. Extract: their goals (in their words), pains, objections, stakeholders mentioned, timeline, budget signals, and every next step anyone agreed to. 2. Draft a follow-up email from me, under 150 words: thank them in one line, restate their top 2 goals in their own language, confirm the agreed next step with a date, and include anything I promised to send. 3. Write a 5-bullet internal summary for my CRM. TRANSCRIPT: [paste]
Founders launching a course, cohort, membership or productized service to their list
ChatGPT
I'm launching [offer] to my email list. Audience: [who]. They already know me from [existing product/content]. How this offer differs from [existing product]: [differences]. Price and deadlines: [details]. 1. Map a launch sequence of 10-14 emails: waitlist invites, cart open (by segment if relevant), 3 objection-handling emails, 2 story emails, and a close. One line per email: goal + subject line. 2. Wait for my approval. Then, for each email, I'll paste a voice-memo transcript. Expand it into the email: - Keep my stories and phrases. - Under 250 words. - One CTA. - Do not invent testimonials, numbers or results. Objections to cover: [e.g. 'I've tried this before and it didn't work', 'no time', 'too expensive'].
Anyone selling to founders and owners
ChatGPT, Claude
Write a 5-email cold sequence to [name], founder of [company]. Trigger: [observable fact] They are: [bootstrapped / VC-backed] (bootstrapped cares about cost and revenue; VC-backed cares about speed and scale) What I sell: [one line] Real proof I can use: [metric from a comparable customer] Touch 1 (day 0): 4 sentences. Trigger, what it usually means at their stage, one proof metric, one yes/no question. Blunt subject line. No calendar link. Touch 2 (day 4): a peer or competitor trigger relevant to them. Touch 3 (day 9): one-paragraph case study. Offer a one-page summary. Touch 4 (day 15): a different angle on the same problem. Touch 5 (day 22): breakup. Remove pressure, leave the door open. Each under 90 words. No 'I hope this finds you well.' Use only the facts above.
Founders whose first cold email gets silence
ChatGPT
This is follow-up email [number]. The original email referenced [signal]. The prospect has not replied. Write a 30 to 45 word follow-up that adds new value. Do not say "just following up". Do not repeat the original ask. Reference a new angle. New angle to use: [one real customer result / resource / deadline / new context] End with one easy yes/no question. ORIGINAL EMAIL: [paste]
Founders doing their own outbound or prepping for sales calls
ChatGPT (with web search)
I need help preparing for a deal I'm working. Find triggers in these areas, and link a source for every claim. If you can't find a source, say 'not found' instead of guessing. 1) Hiring: open roles related to [function you sell into]. Summarize count and link the careers page. 2) Recent news and launches in the last 12 months, including funding. Link each. 3) If public: quotes from recent earnings calls about growth initiatives that touch [function]. 4) Key decision-makers: link LinkedIn profiles of [titles]. Note any newly hired executives and their stated focus. 5) Tools they use (from job posts, press releases, BuiltWith or G2). 6) Top three direct competitors. I'm reaching out to: [NAME + ROLE] They work at: [COMPANY]
Founders and investors who write research-heavy essays or memos
Claude (Projects)
All my research for this piece is in the project files. Here is the section I'm writing now: [paste section] 1. Is there data, a quote, or an example anywhere in the files I should be using here and haven't? Cite the file it came from. 2. If you were [a skeptical customer / an investor / an expert in X] reading this section, where would you poke holes? List the top 3, most serious first. 3. Is any claim here not supported by the files? Quote it. Do not rewrite my section.
Founders who publish interview-based or case-study newsletters
Gemini, Claude, GPT-4, Lex, TypingMind
Below is a transcript of my interview with [guest, role, company]. I write posts about [your beat] for [audience]. 1. Highlight the 4-6 key topics I should write about in a post. 2. Under each topic, include 2-3 exact quotes from the transcript with the speaker's name. Quote exactly. Do not paraphrase inside quote marks. 3. Suggest an order for the sections and a one-line reason for that order. 4. Do not write the post. TRANSCRIPT: [paste] (Later, on your finished draft:) Summarize 3-5 key takeaways from this post for a 'Key takeaways' box.
Founders whose newsletter topics feel broad and generic
ChatGPT
Today, we are going to do an exercise I call "Pinpoint Writing." I want you to help me pinpoint my point of view, refine my point of view, and help me think clearly about a topic. Ultimately, I want to get clarity on 5 things: 1. What problem am I solving? 2. Whose problem am I solving? 3. What benefit am I unlocking? 4. What emotion am I creating? 5. What action am I encouraging? You will help me test the strength of my topic, identify underlying assumptions, examples, values, influences, etc. Feel free to play devil's advocate. Ask surface level, straightforward, and challenging questions to push my thinking. Point out inconsistencies or contradictions. I only want 1 question at a time. We will continue until I say stop. My topic is: [topic] --- When done --- Using the summary of the "Pinpoint Writing" exercise, write 10 "Irresistible Headlines." Each has 5 pieces: - HOW MANY (a number): 6 tips, 7 reasons, 11 mistakes - THE WHO (an audience): for founders, for agency owners - THE WHAT (a noun): tips, reasons, mistakes, lessons, templates, case studies - THE WHY (a reason/outcome): to get promoted, to land your first client - TWIST THE KNIFE (2-3 more benefits/outcomes)
Founders who think better out loud than at a keyboard
VoicePal, Claude (Projects), ChatGPT (Projects), Notion
This project is for my newsletter, [name]. Past issues are in the project files. Below is a raw voice transcript of me talking through this week's idea. Turn it into an issue of [name]. - Keep my stories, examples and phrases. Do not add any story I didn't tell. - Match the length and structure of my past issues. - No subheadings unless my past issues use them. - Flag any spot where I need to add a detail. TRANSCRIPT: [paste] (After editing:) Generate 20 subject lines for this email.
Founders who know their audience but stall on what to thread about
ChatGPT, Claude, Grok
My audience: [who]. Their top pain points: 1. [pain] 2. [pain] ... Step 1: For pain point #[n], give me 8 thread angles across these formats: top mistakes, how-to, do's and don'ts, myth vs. reality. Step 2 (after I pick one): Write a thread about top mistakes [target audience] make when trying to [topic]. 6-8 tweets, one mistake per tweet, each with the fix. Use only these examples from my work: [examples]. Step 3: Give me 5 hook options for tweet 1 and 3 CTA options for the last tweet ([newsletter / offer / follow]). Under 280 characters each. No emojis or hashtags.
Founders and ghostwriters who schedule X content and want drafts waiting in their queue
Claude, Typefully (MCP connector)
Read the article below and turn it into an X thread of 8-10 posts. - Post 1 states the payoff for [audience] in under 280 characters. - One idea per post. Use my phrasing from the article where you can. - No hashtags, no emojis, no facts that are not in the article. - Final post: a one-line takeaway and [CTA]. Save it as a draft in Typefully. Do not schedule or publish it. ARTICLE: [paste]
Founders who already write a weekly post or newsletter and want threads without extra writing
ChatGPT, Claude
Turn my essay below into an X thread. First, check fit. If the essay is not a list, a step-by-step walkthrough, or built on outside research, tell me it will work better as a single long post and stop. If it fits: - Tweet 1 is the hook: who it's for and what they get. Under 280 characters. - One idea per tweet. Each tweet must make sense to someone skimming. - Keep my wording wherever possible. Cut, don't rewrite. - Number the list items. Credit any research by name. - Last tweet: one-line takeaway + 'Full version: [link]'. - No emojis, no hashtags, nothing that is not in the essay. ESSAY: [paste]
Founders who write X threads and struggle with the first tweet
ChatGPT
I'm writing an X thread. Here are my answers: - Who it's for: [audience] - What it's about: [topic] - Why trust me: [real credential or experience] - What the reader gets: [specific takeaway] - How their life is different after: [outcome] Write 5 first tweets (lead-ins), each using a different hook type: 1. Credibility + number ('I've done X. Here are Y lessons:') 2. Small effort, big outcome 3. Mistake to avoid 4. Contrarian claim 5. Before/after transformation Each must answer all five of my points, stay under 280 characters, and end with a colon or a reason to open the thread. Use only the facts above. Then ask me which one I like, and write 10 variations of it by changing the number, the audience or the outcome.
Experts who know their field and find AI drafts bland
Claude, Claude Cowork, ChatGPT
These are examples of writing I think are excellent. I'm building a markdown context file I'll upload to future conversations so you can match my standards. Analyze what makes each example work. Extract specific patterns I can reuse. Format each one as a rule starting with 'Always' or 'Never'. Now I'll tell you my personal constraints. These are rules I learned the hard way. Ask me questions one by one to extract them: what I never do, what I always do, where I've been burned before, what mistakes I see others make. Now ask me about my specific audience. Who they are, what they've tried before, what they're afraid of, what they won't say out loud, what makes them trust or distrust. Compile everything into a single context file I can reuse. Use this format: STANDARDS: [what good looks like] CONSTRAINTS: [my rules] LANDMINES: [where things go wrong] AUDIENCE: [who I'm writing for] --- Every time you write a post --- I uploaded my context file. Read it fully before starting. Then, I want you to do this task: write a LinkedIn post about [topic]. Before you write anything, list the 3 rules from my file that matter most for this task. Then give me your execution plan.
Founders who have a few posts that worked and want more like them
ChatGPT
I want to turn a Tweet/LinkedIn Post that worked very well into a template that I can reuse to write about nearly any topic. Here's the content: [paste post] (Legacy Builder add-on:) After the template, fill it once for this topic: [topic], using only these facts: [facts]. Keep my sentence length and line breaks close to the original.
Busy founders who have ideas but no time to write, and hate AI-sounding posts
Claude, Claude Code, Wispr Flow, Notion
Read voice.md, style.md and lessons.md before doing anything. TOPIC: [the spike, e.g. 'we lost our biggest client and rebuilt onboarding'] PHASE 1 - INTERVIEW. Ask me 6 questions, one at a time, to pull out specifics only I know: what happened, the number, the moment it turned, what I believed before, what I believe now, who this helps. Push back if an answer is vague. PHASE 2 - DRAFT. Write a LinkedIn post using only my answers. Match voice.md. No invented facts. PHASE 3 - COUNCIL. Score the draft 1-10 from each of these readers, with one line of reasoning before each score: a skeptical buyer, a peer founder, a copy editor, a scroller who reads only the first two lines. Revise once based on the weakest score. Show me the final draft and the scores. When I edit your draft, tell me what my edits reveal and propose one new line for lessons.md.
B2B founders who post on LinkedIn to attract buyers
Claude (Projects)
Use the files in this project: my positioning, my buyer's top 5 pains, my writing rules, and my core beliefs. Write a LinkedIn post about: [topic or story in 2-3 sentences]. Before drafting: 1. Name which pain and which core belief this post serves. 2. Give me 5 hook options, each under 12 words. Wait for me to pick a hook. Then write the post: - Follow my writing rules exactly. - Under [200] words. - One idea. One concrete example from what I told you. No invented numbers or client stories. - End with [a question / a soft CTA to my offer].
Founders posting on X who never open their analytics
Grok, Grok Bot
Set up a weekly routine: every Monday morning, review my X posts from the past 7 days (use the last 60 days on the first run to set a baseline). For each original post and quote post, pull impressions, likes, reposts, quotes, replies, and bookmarks. Tag each post's topic, format (list, how-to, story, hot take, clip, quote post), hook, length, and media. Check whether it quoted a viral post or rode a topic that was trending on X that day. Score every post against my median, weighting impressions, bookmarks, reposts, and replies above likes. Then tell me: my top 3 posts and exactly why they worked, what flopped and why, the patterns that keep winning, and 5 post ideas with hooks written in my voice. Keep a running spreadsheet so the patterns sharpen each week. Read-only: never post, like, or follow.
Founders and ghostwriters who want AI drafts that follow a specific style they chose
Claude, ChatGPT
Break down the structure of this post so that I can recreate it from scratch. Break down why it works, the psychological patterns involved, what context is needed from me, and anything else I would need to understand how to recreate it. [paste post] (After three posts:) Combine all of these into a single guide. (Then:) From that guide, what is everything you would need from me in order to start writing posts? (New chat:) I want to create a prompt that helps me write posts based on the guide below. Structure it in two phases. Phase 1 is context gathering: interview me one question at a time using the context list below. Phase 2 is post writing: write three variations of each post type in the guide using only what I told you. GUIDE: [paste] CONTEXT LIST: [paste]
Founders building a swipe file so they never start from a blank page
ChatGPT
Here is a post that performed well: [paste post] 1. Explain in 3 bullets why it works: the hook, the promise, and the structure. 2. Rewrite it as a reusable template. Replace every topic-specific word with a [BLANK] that says what goes there. 3. Give the template a short name that describes its job. 4. Fill the template 3 times for this topic: [your topic]. My audience is [who]. Use only facts I give you here: [your facts]. Keep my drafts plain and direct. No hashtags or emojis.
Founders who want to post short, single-tweet ideas daily without sounding generic
Claude, Spiral (Every)
Below are [8] single posts that each passed [100,000] impressions. They are examples to learn from, not topics to copy. Step 1: Write a short style guide from them. Cover how they open, sentence length, structure, what they leave out, and how they end. Step 2: Read the SOURCE at the bottom. Write 5 single posts that follow your style guide and use only ideas from the SOURCE. Rules: - One idea per post. - Under 280 characters. - No emojis. No hashtags. - Do not invent numbers, names or results that are not in the SOURCE. This is a bad output and why it fails: [paste a bad post] -> Fails because [reason]. This is a good output and why it works: [paste a good post] -> Works because [reason]. EXAMPLES: [paste examples] SOURCE: [paste article, transcript or notes]
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Legacy Builder Lab is Clifton Sellers' community for founders who write their own content with AI. Members get his prompts and bot setups, five new post templates every Monday and a monthly live teardown.
Join the Lab waitlistRun by Clifton Sellers, who also curates this library.