About the founder

Clifton Sellers

I'm the founder of Legacy Builder. We build personal brands for founders and executives on LinkedIn, X, and email, written in their own voice.

Legacy Builder ranked #257 on the 2026 Inc. 5000 and was a top 20 marketing agency on the list.

Clifton Sellers, founder of Legacy Builder

My story

I grew up in Lower Alabama. I started writing on X, built an audience there, and saw how much a strong personal brand can do for a business owner.

Too many content agencies chase virality and lose sight of the long-term vision. I started Legacy Builder in 2022 in Birmingham, Alabama to build personal brands that last.

We've helped hundreds of professionals build their personal brands, and the content we write for them has passed 50M+ impressions. I run the company with my partners Brett Erik (COO & Partner) and Eric Higgs (Head Editor & Partner).

Interviews and features

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Press and podcast requests: press@legacybuilder.co

Work with Legacy Builder