Founders building a swipe file so they never start from a blank page
No metric reported. Dickie Bush and Nicolas Cole describe reverse-engineering what works into templates as a core Ship 30 for 30 practice and use ChatGPT to speed it up. Cole says one of his own thread openers that he later templated got over 1M views.
In a companion post, Cole takes his own 1M-view thread opener, keeps the structure, and rewrites it for a fintech startup. Side by side, a reader would not see them as the same post.
Here is a post that performed well: [paste post] 1. Explain in 3 bullets why it works: the hook, the promise, and the structure. 2. Rewrite it as a reusable template. Replace every topic-specific word with a [BLANK] that says what goes there. 3. Give the template a short name that describes its job. 4. Fill the template 3 times for this topic: [your topic]. My audience is [who]. Use only facts I give you here: [your facts]. Keep my drafts plain and direct. No hashtags or emojis.
Legacy Builder Lab is Clifton Sellers' community for founders who write their own content with AI. Members get his prompts and bot setups, five new post templates every Monday and a monthly live teardown.
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